Campaign Consulting: Strategy for Outdoor Advertising that Works
From idea to campaign.
OOH consulting for effective campaigns
A successful OOH campaign begins with the right strategy. At Echo Poster, we help you reach your target audience through creative outdoor advertising that delivers maximum visibility and impact. We analyse existing campaigns, identify potential and develop a clear roadmap for the next steps. In this process, we consider classic OOH formats as well as digital, mobile and unconventional media to ensure that every idea fits the environment in which it appears.
Our consulting approach is practical, easy to understand and tailored to the specific needs of your brand. We help you allocate budgets efficiently, refine creative concepts and plan campaigns that deliver measurable results. The goal is simple: campaigns that are not only seen but truly perform in public space.
/01
Strategy
We develop a clear advertising strategy that connects your goals with your target audiences. Together, we define the right messages, channels and timings to secure a strong OOH presence.
/01
Strategy
We develop a clear advertising strategy that connects your goals with your target audiences. Together, we define the right messages, channels and timings to secure a strong OOH presence.
/02
Analysis
By analysing existing data, locations and audience behaviour, we gain insights that form the basis for well informed decisions and efficient campaign planning.
/02
Analysis
By analysing existing data, locations and audience behaviour, we gain insights that form the basis for well informed decisions and efficient campaign planning.
/03
Efficiency
We help you get the most out of your budget by focusing on what truly strengthens your campaign. That means selecting high-impact locations, planning smartly and using resources in a way that increases visibility and overall effectiveness.
/03
Efficiency
We help you get the most out of your budget by focusing on what truly strengthens your campaign. That means selecting high-impact locations, planning smartly and using resources in a way that increases visibility and overall effectiveness.
Why campaign consulting with Echo Poster?
Our consulting is based on many years of experience in planning and executing outdoor advertising campaigns across Europe. We understand the challenges, know which approaches work and where common mistakes occur. This enables us to provide a realistic and actionable strategy from the very beginning. We work closely with you to understand your objectives and define how outdoor advertising can support them. For us, consulting means more than giving recommendations; it means shaping the path from idea to impact together.
More services
OOH & Billboards
Billboard advertising that works: from 18/1 billboards to City Lights and large format posters, we create campaigns that stand out in the urban environment.
DOOH
Data driven Digital Out of Home that delivers performance: from standard placements to 3D, programmatic, and interactive formats, we take DOOH campaigns to the next level.
Guerrilla marketing
We are your partner for extraordinary special executions, from creative installations to memorable brand experiences in public spaces.
Mobile Media
With our mobile media, you are no longer tied to fixed locations. Advertise where and when it creates the greatest impact.
Brand Activation
Whether it’s street promotions, guerrilla marketing activations, or events, we give your brand the attention it deserves.
Don't be shy
Say hi
Ready to plan your OOH strategy? Contact us.
Contact
Address
Via Tortona 33
20144 Milano
Phone
+49 30 5557 1427