Brand Experience& Brand Activation

Promotions and Brand Activations bring brands directly to people and creates authentic experiences instead of simple advertising contacts. At its core are personal encounters, interaction, and direct exchange in public space. Whether on the street, at events, or in everyday urban life, the goal is to make brands tangible and leave lasting impressions.

Echo Poster develops and delivers experience marketing campaigns that present brands in an approachable way and generate genuine attention. We combine creative concepts with precise planning and reliable execution. Our activations are designed to integrate naturally into the urban environment while maintaining high visibility. We see promotions as a complement to classic OOH advertising, with a clear focus on encounter, activation, and memorability.

Successful experience marketing requires more than a good idea. We support campaigns from the concept phase through location selection to on site implementation. This includes staff planning, production, logistics, and coordination of all details. Whether it’s a sampling activity, a roadshow, or a promotion with a Coffee Ape, each initiative is tailored individually to the brand, the target audience, and the context. The result is authentic, well organized experiences that leave a lasting impression.