OOH in Italyfor maximum visibility

We bring your advertising into the flow of everyday life.

Video placeholder

OOH and billboards: advertising that stands out

Billboard advertising is one of the most effective OOH media and places your message exactly where people are on the move. Through targeted planning of locations, formats, and advertising surfaces, we at Echo Poster deliver campaigns in Italy designed to capture maximum attention in public space.

Professional billboard advertising reaches your target audience locally or across entire regions with a presence that becomes instantly visible in the urban landscape. Every audience moves differently and perceives its surroundings in its own way. That is why we carefully analyze each project, select the right surfaces, and recommend formats that convey your message in the most effective way. The result is campaigns that stand out through clear visuals and strategic placements.

Our experience in the conception and execution of billboard campaigns ensures that brands rise above their surroundings with creative design, clear messaging, and a memorable visual language. Whether classic billboard placements, City Light Posters, advertising columns, wild posting, or large scale murals and megaposters, we create billboard advertising that works, stands out, and reaches people.

Advertising formats

Advertising formats

Advertising formats

Advertising formats

Advertising formats

Advertising formats

18/1 billboards

Large format billboards are among the most effective media for capturing attention in OOH. They are often placed along high traffic roads, major intersections, or lively urban districts. The large format provides ample space for creative designs and clear messages that remain impactful even from a distance.

CLP

Backlit City Light Posters showcase visuals in a particularly striking way. They work day and night, remain visible regardless of weather conditions, and are ideal for messages that require attention around the clock.

Flyposting

Flyposting is the flexible and urban form of billboard advertising. Posters are placed on walls, fences, or in trendy neighborhoods in close proximity to the target audience. It is ideal for events, brand activations, product launches, or campaigns that need to generate a high level of attention quickly.

Billposting

In this form of billboard advertising, surfaces on construction fences, scaffolding, or fixed walls are used. It is particularly well suited for local campaigns and offers both small and large formats. Prominent placement in urban space ensures high visibility.

EasypPlates

Easy plates are durable, weather resistant poster formats that are mounted directly onto lampposts, traffic lights, and fences. They can be installed quickly and placed in high footfall locations. Ideal for short term campaigns, events, or creative special formats.

City banners

Urban banners are large format advertising surfaces that hang above streets or are mounted on bridge railings. They are particularly well suited for events and campaigns that require broad reach and a strong presence in the urban landscape.

Advertising pillars

Classic yet contemporary at the same time. Advertising pillars are an integral part of the urban landscape and create strong presence thanks to their cylindrical shape. Illuminated or rotating versions further increase visibility.

Murals

Hand painted murals combine art and advertising. They create strong emotional impact, remain visible over long periods, and often gain organic reach through social media.

Megaposter

The largest format in billboard advertising. Megaposters transform entire façades, scaffolding, or walls into massive advertising surfaces and generate maximum attention. Perfect for launches, events, or campaigns with exceptional impact.

Large format billboards are among the most effective media for capturing attention in OOH. They are often placed along high traffic roads, major intersections, or lively urban districts. The large format provides ample space for creative designs and clear messages that remain impactful even from a distance.


Backlit City Light Posters showcase visuals in a particularly striking way. They work day and night, remain visible regardless of weather conditions, and are ideal for messages that require attention around the clock.


Flyposting is the flexible and urban form of billboard advertising. Posters are placed on walls, fences, or in trendy neighborhoods in close proximity to the target audience. It is ideal for events, brand activations, product launches, or campaigns that need to generate a high level of attention quickly.


In this form of billboard advertising, surfaces on construction fences, scaffolding, or fixed walls are used. It is particularly well suited for local campaigns and offers both small and large formats. Prominent placement in urban space ensures high visibility.


Easy plates are durable, weather resistant poster formats that are mounted directly onto lampposts, traffic lights, and fences. They can be installed quickly and placed in high footfall locations. Ideal for short term campaigns, events, or creative special formats.


Urban banners are large format advertising surfaces that hang above streets or are mounted on bridge railings. They are particularly well suited for events and campaigns that require broad reach and a strong presence in the urban landscape.


Classic yet contemporary at the same time. Advertising pillars are an integral part of the urban landscape and create strong presence thanks to their cylindrical shape. Illuminated or rotating versions further increase visibility.


Hand painted murals combine art and advertising. They create strong emotional impact, remain visible over long periods, and often gain organic reach through social media.


The largest format in billboard advertising. Megaposters transform entire façades, scaffolding, or walls into massive advertising surfaces and generate maximum attention. Perfect for launches, events, or campaigns with exceptional impact.

Our projects

Our projects

Our projects

Our projects

Our projects

Our projects

Where we operate

Where we operate

Where we operate

Where we operate

Where we operate

Where we operate

OOH & Billboards in Rome, Milan and Italy.

More presence in your city? Get in touch.

Don't be shy

Say hi

Ready to get started? Let’s launch your campaign together.

5.000€ - 10.000€10.000€ - 25.000€25.000€ - 50.000€50.000€ - 80.000€80.000€ - 120.000€+120.000€budget is not yet fixed

Contact

Address

Via Tortona 33
20144 Milano